Our planet

Our goal is that by 2022 we’ll be sending zero food waste to landfill. To do that, we’ll be reducing our food surplus and donating 100% of what is left that can’t be sold.

We’re already supporting the amazing work of The Felix Project. They help families in need get access to nearly 6.5 million meals every year through collecting and redistributing surplus high quality food that otherwise would have gone to landfill.

We send all our pouches that cannot be sold to the charity and the Little Freddie team volunteer with them regularly to sort donated food or collect and deliver it to charities.

We are taking steps to reduce our supply chain's carbon footprint by both identifying our own impact as well as the indirect impacts we have outside our operations. This takes time and is a big challenge however we have already made some big changes in our first year. Helping identify what changes we and our suppliers can make will help us become greener and more efficient.

Water is a vital ingredient for Little Freddie, both to grow the crops that are needed to nurture our exceptional ingredients as well as to help make things run smoothly in our factories. Despite this, we understand that water scarcity is an increasing global issue - by 2025 two-thirds of the world’s population may face water shortages. That's why we're working with our suppliers to understand their water usage and risk, taking measures to reduce this.

Due to the minimal use of modern farming techniques in Madagascar, lack of technical support and increasingly adverse climatic conditions, we identified that producing yields of high-quality pineapples will prove challenging to our pineapple farmers. In 2019 we initiated a 3-year project in collaboration with our supplier to train their smallholder farmers in good agricultural practices and innovative techniques. By employing a more sustainable farming method these farmers have the potential to increase yields by 1900% by the end of year 3. Thus, it will provide these farmers and their families with opportunities to build a more prosperous life.