Packaging is a critical part of our business as it protects the safety and quality of our products. Whilst we acknowledge its drawbacks, at this point in time, we will continue to use plastic in our packaging range because it is still the most sustainable option (vs glass for example) for most of our products.
Nevertheless, over 70% of our packaging range is made out of recyclable FSC-certified cardboard and we are committed to minimising our packaging footprint. This will be achieved by using sustainable alternative materials where possible; optimising packaging design and working with our suppliers to introduce recycled materials into our product packaging range. An example of this is our discovery of plant-based inks. As a renewable alternative to traditional oil, vegetable based inks have a much smaller impact on the environment because they do not release greenhouse gas emissions such as CO2 when drying. We are excited to roll this out across more of our packaging this year.
We are working towards making 100% of our packaging recyclable, reusable or compostable by 2025.