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Nothing but
the best

When it comes to baby food, we believe our children deserve better. From the quality of their ingredients to the future of their planet, everything we do here, we do to give them the best in life.

Let us introduce ourselves

watch the video below

How we're different

Better Ingredients

We work hard to source only the best ingredients. Nothing artificial. No filler. No added water. No expense spared.

Nutritionist Approved
All of our recipes are developed alongside our registered nutritionist

Rhiannon Lambert.

Double the Protein

Our meals are naturally high in protein because they contain twice the beef and chicken of other brands.

100% Recyclable Pouch
We proud to be the first UK brand to launch a recyclable pouch assessed and approved by OPRL.

No child should be too hungry to learn

That's why we've partnered with Magic Breakfast who provide nutritious breakfasts to school children and young people at risk of hunger in the UK.

Where to find us

Meet Piers 

Little Freddie's food-loving Dad

We're proud of our awards

Follow us on Instagram for weaning tips and tricks.